mercure launches new website

Mercure Hotels are a brand of hotels run by French multinational corporation Accor.
The Mercure hotels are positioned between Ibis and Novotel in the Accor estate. Currently,[when?] about 750 hotels include the three to four-star to Mercure
Paul Dubrule and Gerard Pelisson founded Mercure in 1967. The first Mercure hotel was established in 1973 in Saint-Witz, France. Mercure Novotel was taken over in 1975 by Société d'Investissement et d'Exploitation, later the Accor Group.
In 1983, Mercure expanded into Germany. In 1993, Accor acquired a stake in the Hungarian Pannonia hotel chain with 24 hotels. The group also expanded into Poland, Asia, Turkey, and Africa. In 1994, hotels opened in the Caribbean, Guyana and Réunion. In 1995, Mercure established themselves in Spain, Sweden, Egypt, Oman, and Dubai, and opened a hotel in São Paulo, Brazil. In 1996, hotels opened in Berlin, Barcelona, Offenburg, Weimar, San Sebastián, Bari, Israel, Croatia, and Malta. In 1997, Estonia, Togo, Madagascar, Colombia, Egypt, Morocco, and Lebanon. In France, Accor acquired 33 Frantour hotels and rebranded them. The group also expanded the brand into the United Kingdom. In 1998, the Dutch hotel chain Postiljon is acquired with ten hotels.
In 1999, 148 hotels were integrated into the network, including 42 Libertel hotels, 27 hotels in Germany and 27 in Australia. New hotels were opened in Algeria, Morocco, Mauritania, Jordan, Lebanon, Saudi Arabia, and Yemen.
Recently they decided to update their website according to the new Hotel Online Marketing News for Asian Hospitality Industry, Hotel Marketing, professionals
Mercure, Accor’s brand for midscale hotels, launched a a totally revamped website with more images and content. The website also focuses on the teams at Mercure, whose commitment to delivering excellent hospitality is one of the brand’s distinctive features.